Witness My Face is an interactive social media installation which was installed at the music festival Pukkelpop. Festivalgoers were invited to enter a box to make a profile picture and choose hashtags to be linked with data from Witness Your World. The results were projected...
Art for Money – Money for Art (2012) is an installation showing 3 characters – as a contemporary version of the fables of de la Fontaine - in the economical crisis. The Golddigger is represented by a mole (blind) leaving behind a trace of gold...
Lernaean Strouthion (2010) is a sculpture extracted from an Axel King artwork. The image has been submitted by one of the users of the platform and selected to be used for the creation of a new art installation. The name refers to the Lernaean Hydra (Greek:...
Collective intelligence is a shared or group intelligence that emerges from the collaboration and competition of many individuals. It appears in a wide variety of forms of consensus decision making in bacteria, animals, humans, and computer networks. Collective intelligence can be encouraged to overcome ‘groupthink’ and individual cognitive bias...
In 2008, we collaborated with Definitely - a former Belgian fashion brand - to design prints and patterns for the summer collection. The series of pictures for the campaign feature people with only an accessory of their real job or passion. A ballerina, a cook,...
Artmann (2004-2006) is an art project that seeks to undermine the existing art system. Concepts such as gallery, executor, audience and creator are questioned by mixing roles and positions. Artmann is a gallery space, an art trend watcher, a production studio where paintings are conceived digitally...
Throughout the years we developed several projects, that resulted in many artworks. Some better than others. Here's a list of artworks that are less relevant to our core practice but still noteworthy, created since 2001. ...
How to Be a Successful Contemporary Artist from A to Z, which was published in 2011 and can also be read on, and downloaded from the internet, explicitly explains artistic strategies and insider information of the art world for beginners. The publication, which was modeled...
With the emergence of MySpace, the possibilities to employ user-content are explored. By browsing profiles on the first successful social network and communicating with the users, information is gathered from the countless pages. The MySpace User Portrait series (2003-2006) meant to confront users with the amount of private...
Since 2002 Leroy Brothers have been working for several projects (Artmann, Axel King, Brand art, … ) with the Chinese reproduction village, Dafen. The village produces the highest amount of oil and acrylic paintings from mostly classical masters. By outsourcing the painting production of artworks,...
